Our users use thousands of social media sources and have massive amounts of social media content in several forms. We offer them solutions to discover it, index it and deliver it in a manageable way. We provide structured meta-data which makes life easier for the developers building applications that use the data. We Get It!
What Can You Do With Social Media Data?
When you get it shared with you in a manageable way the possibilities are endless! Here are just a few of the big "use cases" we see every day.
Long-time practitioners of social media will tell you that the best place for product feedback is often the long tail of social media. Fans of your product are out there in the deep web, posting great product ideas in obscure message boards and blogs.
CRM & Customer Service
Today's consumers often use social media as a place to interact with the brands and products they love. Call centers are being replaced with Twitter response centers.